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GREG POSTEN
Proven Technology Marketing Leader with proven experience in developing and executing highly effective business strategies and assembling high-performing collaborative teams. Combining natural storytelling ability with a head for complex technology has led to programs that educate and inform while increasing top line growth and bottom line savings. Clearly articulates a vision for success with a unique talent for inspiring trust in both internal and external stakeholders
Infographics
Infographic created for the launch of Symantec Endpoint Protection 12. Used in an email demand gen campaign targeting new customer acquisition.
Infographic that was created for use on Forbes Brand Voice
Infographic taking Sun Tzu's - The Art of War and modernizing it for the Cyberwar age.
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Presentations
Sales presentation designed to talk to the actual costs of corporate data breaches. Download and run the presentation from within PPT for the best viewing experience
The Micro Focus brand story, outlines all relevant information about the Micro Focus brand, it's implementation and usage.
Not a pretty presentation but illustrates the market programs I've developed at Comodo.
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Collateral
Whitepaper on how automatic containment is used within Comodo's Advanced Endpoint Protection product.
Invitation to a field marketing event, where attendees design their own pair of Nike shoes. The shoes are then shipped directly to the sales reps, guaranteeing a 1 on 1 meeting with the customer
Comodo Antispam Gateway datasheet
Whitepaper on Comodo Certificate Manager
Social media artwork for a local music venue
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Video selections
Example of a script-to-screen project where basic messaging from the PMM team was used to develop a full blown verbatim script. The on-screen talent is a paid actor talking directly to the people browsing the CrowdStrike store.
Datacenter disaster recovery is really not the most exciting topic to talk about. This video aims to interject some excitement into that conversation. A behind the scenes companion video was also created to tell the story of how the experiment was done.
Fun sales enablement video, telling the story of datacenter high availability that the sales force will remember.
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Customer Success - Tells the story of how Cerner is using Micro Focus Vertica to keep its clients healthy.
Developed specifically for social media to help bring awareness to the Micro Focus brand through some high profile customers.
Through Symantec community outreach programs. SymantecTV choose to do a project with Art In Action, a non-profit providing art education to K-8 schools
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Fun Stuff
Zombies in the datacenter was a prototype for mobile game designed to educate customers on Symantec products
CRASH was the name given to the left over wreckage from the datacenter down project. Crash went on tour as a conversation starter at Symantec events around the country.
Internal poster created to drive awareness to the Datacane project.
Article on internal video programs for Chief Marketer
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